- Joined
- May 28, 2019
I was trying to explain during the debate, but I couldn't get a complete sentence out without shrill interruptions.When you say engagement are you talking just views or are you including comments, likes, and views? Not trying to simp Nerdette, just pointing out her channel is shit all the way through. Her best "video" this month was a 78k view 1min CBS clip she uploaded with no commentary. Im shocked CBS didn't spank her ass over that.
The problem with Nerdette's channel is that it's growth is built artificially out of those 35 second video clips that get incredible views. Her channel ballooned to nearly 70K subscribers based on that.
BUT:
1. YouTube doesn't put ads on 35 second videos.
2. Nerdette doesn't/can't put ads herself on 35 second videos.
So she can't put sponsor ads on the only videos on her channel that actually get views. She can't sell wallets or anything.
Her lengthier, 10 min videos (the ones that are long enough to carry a sponsors ad) get very few views. Worse, her metrics may be showing that people click away from those videos prematurely.
So sponsors look at her channel and see her sub count and her views, and it's deceptive. Despite high numbers, her engagement isn't suitable for selling a product. And that's almost certainly why she lost her sponsor so quickly.