I feel like if the farms guy wasn't a sperg his opening move would have been to get all the fucking Rocket League streamers on board. Between Spain, Poland, Germany, and France there are easily a million people playing fucking Rocket League, and that's a live service game.
Asmongold and Moist are both Amerimutts living in fucking LA. They have multi-million person audiences and only a fraction of that is going to be in the EU. I don't know if people know this, but without the UK, there are ZERO english-speaking countries in the EU.