I totally disagree. As a CEO Eisner was an asshole who totally lost it after the death of Frank Welles and his drama with Jeffery Katzenberg, but he did a lot of good for Disney in the late 80s-90s when he had Welles to keep him grounded to reality. At his best he knew the importance of creativity and taking risks with new ideas. That's why they're still riding off the successes he had with the animated movies that came out back then. Disney died when they kicked out Roy Disney from the company.
This. All executives and CEO's are complete assholes, and putting any trust in them is unwise--they're calculating business tycoons, not your friends. But the sole thing that benefits us as consumers is what outcome is made of whatever greedy or shameless decisions they make.
Eisner was incredibly controversial, as I said, but you know what? Even at his worst, his time as CEO was the last gasp of the Disney company still putting out products and experiences that justified their asking price. His fixation on making Disney a cooler brand taxed and exhausted the animation studio, but they still had enough autonomy to usher in the Disney Renaissance, arguably the touchstone of animation for company history that it has yet to replicate almost thirty years later. His control freak behavior with the parks irritated Imagineers, but still ushered in things like
Star Tours, Indiana Jones Adventure, and
Extra-Terror-Restial Encounter, all of which I loved as a kid.
His desire to compete with other 90's action cartoons like
Batman The Animated Series and
X-Men played a role in getting
Gargoyles greenlit, which for my money was the best cartoon of that decade. Granted, he didn't hold back on whoring out the company's IPs for a wealth of crackpot ventures, such as the countless
AWFUL direct-to-video Disney Sequels that polluted the 2000s, but that same feverish desire to expand their IPs to home media also led to the influx of great shows by Walt Disney's Television Division, such as
Hercules the Animated Series, Aladdin the Animated Series, The Little Mermaid Animated Series, and
Buzz Lightyear of Star Command, all of which more than made up for the lackluster efforts of their direct-to-video counterparts. And speaking of TV, one of Eisner's only Iger-esque purchases of this period was the acquisition of
Power Rangers, which not only led to the now-standard filming at New Zealand that the franchise has embraced, but also seasons that are still revered and loved by fans to this day....from
Ninja Storm, to
Dino Thunder, to
SPD, and arguably the franchise's crown jewel,
RPM, heights which the series has yet to reach even a decade later. Eisner's aggressive pursuit of other demographics was also how Disney successfully branched out into other markets, which is how their gaming division, Disney Interactive, and subsequent collaborative ventures like
Kingdom Hearts came into fruition--which, regardless of what you think about that series, at least demonstrates last time Disney made bold strides in the medium of gaming (until Iger shut down Disney Interactive in the 2010's, from which the company has barely tapped into inhouse game development or ambitious joint projects since).
And lest we forget Eisner's push to turn theme park attractions into movies---which, yes, led to mixed success in the form of the middling
Haunted Mansion and the hilariously bad
Country Bears, but also led to the creation of the original
Pirates of the Caribbean Trilogy. Which you can certainly scoff at, but for me, those movies marked the swansong of that company taking risks and making something that wasn't squeaky clean and dictated by focus groups. Unlike the balls-out terrible live-action efforts of the Iger Era,
Pirates was dark, seedy, ambitious, riddled with creative stuntwork and setpieces, black humor and adult innuendos, and imagery that bordered on graphic and non child-friendly. The mad vision of Gore Verbinski and the Elliot-Rossio Duo of Writers made those films a rare stunt that Disney would never take today. Now, I want to be clear: this all came about in
spite of many autistic corporate mandates that Eisner made--not least of which including his producers' insane mandate to write the scripts for the 2nd and 3rd film within a month, so they could shoot both films back to back LOTR style. But this suffocatingly-tight schedule, combined with Eisner's "anything goes" approach to how dark the films could be, is precisely what induced the writers to throw everything at the wall to make the sequels as bold and ambitious as possible...with Davy Jones, the Flying Dutchman, the Brethren Court, the East India Trading Company and the utter insanity of the Odyssey to World's End being a result of the autonomy they were afforded as writers. I won't deign to speak for everyone, but for me, those efforts paid off, and those films were arguably the last time I was ever lost in the hype and buzz for a new Disney IP. You can rightfully chalk that up to being at an impressionable age, but I'll still stand by the assessment that nothing Disney has ever made in-house in the years since, live-action or otherwise, has matched the sheer creative insanity of those initial
Pirates films, which is why they hold a special place in my heart. To me at least, they represent the last time that Disney as a company was truly great, and making experiences worth having.
Point is, for all of Eisner's worst corporate impulses, there was
always silver lining. There were beneficial aspects to even his most inept decisions, and the situation was always salvageable. Where one corner of the company floundered, another corner soared. Merch was still worth buying. Classic and beloved IP's were still being made. Theme parks and attractions still justified their price of admission.
For the Iger era, that silver lining doesn't exist. For the last fifteen years, Disney has been making just as many cynical and callous business decisions as they did under Eisner--but the difference now, is that
those decisions never lead to anything of quality for consumers. Everything is worse now; the parks have their worst upkeep in the last twenty years, consumers are being nickel-and-dimed for everything from
pathetically small park food portions to
Fast Passes, home video releases
are at their all-time worst, and classic rides are either
being dismantled or going unfurnished (with their competitors at other parks
are demolishing them in the "new attractions department", while Disney's own new attractions are either
low-effort screenfests outsourced to the Legoland Amusement Park company or
barely fucking functional). And that's to say nothing of the way they've destroyed the IP's they've acquired, from Marvel to Muppets to Star Wars, and the way they've positively
molested their own IP stable, from the endless wave of live-action Disney remakes to the 4th and 5th defanged and embarrassingly-bad
Pirates films.
People who believe that Disney only went to shit recently have a profoundly bad case of tunnel vision. It's been in utter freefall since the 2010's, with the quality getting substantially worse every year, with only the last few bubbling to such a foul boiling point people finally began to notice. But if you were paying any attention for the last decade, you'd know that the signs were there all along. For many of us on this thread, the cruelest cut of all was definitely their gross mishandling of Star Wars.
But let's not pretend for a second that was their
first malady, or that anything that Eisner did in his tenure comes within a country-ass mile of the corporate hellscape the company is today.
Speaking briefly of Tron, there's a pretty good video game by Monolith called Tron 2.0 that was an initial stab at a sequel.
I've actually been meaning to play that, actually. Mostly because I'm a fan of Monolith's other FPS games, chiefly their underappreciated gem that is
Alien Versus Predator 2. I love the shit out of that game.