I looked at many CVs during hiring processes and let me tell you, every single Indian and Chinese application is filled to the brim with exeggarations, extreme sugarcoating, and outright lies. I've seen many honest applications with CVs that simply pale in comparison. Sadly, HR would have kicked these honest candidates out of the process if I did not intervene. The same HR people would then be extremely surprised when these honest candidates were interviewed and performed really well at assessments.
If you want to make your CV look better by using exeggarations and lies, the do so in non-key sections. For example, if the job requires you to have a certain experience with photoshop, then don't pretend to know photoshop if you actually don't. That will just get you kicked out again and blacklisted. Instead, lie about things that are less impactful for the job you apply for, but that make you look good. For example, say that you got a scholarship even if you didn't - because that makes it look like other institutions having seen potential in you.
Other good lies are usually hidden within those KPIs that you'd really want to talk about to highlight your value. Especially if they relate to financial numbers, it's basically impossible for recruiters to verify your data. So, you are free to adjust them to the maximum that is still plausible. For example, if perhaps you were involved with dunning, say that you helped recover $10 million in overdue receivables. In reality, it might only have been $1.5 million. But no company, even if a person within is providing a reference to you, will ever openly talk about these financials to other companies. So, you use this to your advantage and adjust the numbers associated with your achievements. Again, keep it plausible (so don't go saying you recovered $100 million, if the company's yearly turnover does not plausibly allow for such overdue receivables).
Obviosly, you would want to be very aware of your own lies and align the story you're going to tell the recruiter carefully. For example, you do not want to talk about student loan debt (in case this comes up) while having said that you received a full scholarship.
That said, having a person inside the company giving your CV to the hiring manager (not HR) and verbally recommending you as a good fit is, and will always be, the best way to get a foot in the door. CVs often don't matter at the point, as long as they cover the most basic requirements.