Zelensky was all over the place in his election campaign, initially wanting to try to cool things with Moscow but then pulling out tough guy rhetoric when his opponents accused him of being a pro-Russia pussy.
But by election night he was still pretty bullish about achieving a ceasefire in the Donbass and trying to normalize the situation there, and the Russians seemed to think they could cut a deal with him:
What happened next probably involved the US, the EU, and the Ukrainian oligarchs telling Z-man how things would actually be. Instead of winding down the civil war, he ended up shelling them some more, and instead of trying to make Ukraine a peaceful bridge between Russia and Europe (something that would be of great benefit to Ukraine) he was forced to pick a side. The US/EU side. His anti-corruption promises also quickly got forgotten - like Trump, he found that you don't drain the swamp when literally everybody with money, power and influence lives there. In post-Soviet Ukraine, swamp drains YOU!
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Zelensky isn't a bad guy, he's just in way over his head and had everybody pulling his strings, lying to him, and threatening him from the start. Without any real experience to fall back on, and likely nobody in government he could really trust, it was inevitable he'd end up as someone's patsy. Yes, he's a puppet (so are most European leaders), but he probably got into politics because he genuinely thought he could fix things in Ukraine.
Being turned into a pop culture hero by insincere faggots is probably the worst thing that could've happened to the guy in this situation. He doesn't need his ego tickled by Western homos encouraging him to larp as Eastern European Chuck Norris. He needs to find a way to come to terms with the Russkies before everybody under the age of 30 leaves Ukraine forever.