So looking into
Crucible/Ember more, it turns out that these were dude who originally did 5e modules, and then got spooked when the OGL bullshit happened. This "new and innovative" system is mostly what seems to be a panic build as they realized they can't rely on 5e anymore. They then realized just how much you can automate things in a VTT and went ham it seems.
Still have concerns over what they can pull off, since the scope of what they're seeking to do and their experiences in system design is based on a d20 system, and they're going to learn there's always going to be compromises that have to be made in design. Classless will eventually not work out, and spellcasting is a fucking nightmare to add on.
Also, whoever in tech or marketing for this system that's leaning on these guys and trying to lock them down for PR needs to back the fuck down on the lingo, since it procc'd all of my "this is a fucking scam" sensors when I read the post linked to it.