Ian's biggest platform is his Youtube channel, so let's start there. They "officially" announced it on February 7th with
this video sitting at 250k views. Not bad. He's had two main channel videos since then. The first was a month and a half later, gained twice as many views, and does mention Creator Clash 3... only 17 minutes into an 18 minute video:
Fortunately, his next video, the return to Content Cop, has pulled in over six million views! Very nice! As long as they put a Creator Clash mention anywhere in the video, it'll help promote the event. Of course, there's ZERO mentions of Creator Clash in his return to Content Cop after 8 years. He didn't even make a pinned comment about it.
The only other thing he did involving his Youtube channel was a forgettable livestream where he punches a punching bag while people make menial donations. It only made half of its goal over 8 hours:
Ian's second most valuable platform is probably his Twitter. People will see his primary tweets more than his replies, so let's see how he's promoted there. Most recently, around March 1st (yes, he hasn't tweeted about Creator Clash since then), he quote retweeted some jokes by a sex worker about boxing a McDonalds wagie a couple times, without mentioning Creator Clash:
A couple days earlier, he made a joke about Ethan Klein boxing Hasan Piker:
It did get millions of views, but clearly none of those have converted into successful event promotion. Besides that, he promoted his punching bag livestream, retweeted about 10 posts promoting Creator Clash a couple days before his announcement video, and that's it. He hasn't even mentioned Creator Clash 3 in months.
Anisa, despite tweeting incessantly inane nonsense, has said virtually nothing about Creator Clash at all. Despite putting "boxing promoter" in her bio, she almost goes out of her way to avoid promoting her boxing event. She tweeted alongside Ian around March 1st about some whore who wanted to box a McDonalds wagie, but that's about it:
So, her only promotion is for an imaginary boxing match which isn't happening. I also love the above tweet because it shows us that Anisa likes all her own tweets. Sad! Pathetic!
They do have a standalone Creator Clash website and social media accounts to pick up the slack. Well, the website is utter dog shit and isn't going to convince anyone to buy this garbage. The fighter card is so wide that you have to dart back and forth to compare their statistics. Even then, the only statistic we have is their height, as the weight listed is a target weight and not how much they actually weigh. Some of them say "200+" so you really have no clue:
Anyways, the website has links to social media for Creator Clash including, in order, TikTok, Instagram, Twitter, and Youtube. Their TikTok only has a single upload promoting this year's event, and it's only promoting the "Dad" vs Jago fight, two nobodies. The upload only has 1.4k views. Seriously:
The Instagram is probably their only real promotion vehicle right now. It's posting about the event, and the posts are getting views and comments. However, these are still too few and far between, and they clearly aren't translating into donations towards the charity or ticket sales. They're also desperately advertising a "sweepstakes" where if you donate $10 to the Tiltify, then you'll be entered to win a trip to Creator Clash.
It's not working (remember that $15k of this is from their punching bag livestream, too):
The Twitter is plastered in underperforming generic hype videos. It's as lowest common denominator as you could get for an amateur boxing hype video where there's zero stakes, andzero real heat between the fighters. It translates into zero hype. Finally, their Youtube has only been uploading fight highlights from previous years, and they're struggling to break 1k views:
For some reason, it's not even making community posts. The only community post on the iDubbbz channel with 7+ million subscribers was about the punching bag livestream.
They have other social media, but if you have to go so far out of your way to peruse their other accounts to find promotion for Creator Clash, then is it really successful promotion at that point? No.
