They're not smart enough to be confused. They get a tactic and stick with it far past when it works. For example, one of the mainstream righties, Crowder I think, went to some march, walked up to a white woman, tapped her on the shoulder and said "Hey honey, you need to lose some weight." Her reaction was to call him racist. Becuase to her, Racist means "bad guy."
They screamed "Nazi" at everyone until everyone stopped flinching, then switched to Fascist, and now are just kinda milling about cause they're out of mean words. Racist isn't working cause of situations like that one woman going "well yeah I guess by your definition I am. Oh well." and they do NOT want white people reaching the "I guess I am [evil], oh well" stage en mass. Bad things happen if white people stop flinching when accused of not agreeing with the denmother approved longhouse provided 100% kosher opinions.