- Joined
- Apr 21, 2019
Well, we can calculate the time value of money. If we assume that $100 million could have achieved, let's say, a 7% annual rate of return over the 7 years of game development if it had been invested elsewhere, instead:
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After 7 years, that $100 million would become $161 million. So the game would need to achieve at least $61 million of profit to make up for the lost investment yield that the $100 million would have otherwise achieved.
So, to be considered a success over a generic investment, the game needs to achieve:
$100 million budget + $61 million (investment opportunity cost) + $100 million (marketing cost equal to $100 million budget) = $261 million in sales
I still think this is well short of my $720 estimate that 20 million in sales would bring in (which is probably a conservative estimate, because I assumed only 4 million sales at the $60 price point).
As for your question, what is ND's cut? Well, did Sony also front some of the development costs since this is a Playstation exclusive? (They did something similar, for example, on Street Fighter V.) If Sony and ND shared the burden of the development costs, then they share the spoils of the sales revenue and I think the break-even point would probably be about the same.
P.S. I don't think this game is going to sell anywhere near 20 million units. My prediction, earlier in the thread, was 8 million and I stand by that. At 8 million sales, I think the game will turn a profit, but nowhere near what the expectations were for a tentpole game like this. It will be like The Rise of Skywalker, which should have made twice as much as it did.
While you can calculate compound interest that way, if you want to be truly accurate you need to calculate when it was spent (as it isn't like we spent 200M right out the gate from year 1). This actually helps your case as it lowers the amount of time needed for some, but not all, of that money to earn. I'm just autistic so I need to make that clear. My main point in commenting to you was that you can't just take 60 x 4M and determine that you've made a profit and a good investment.
To get into more detail we have to add a different aspect to this, risk return trade offs.
What we also need is a value determined for risk payment, as in we need to determine what an investor would need to accept a proposal for a 7 year long project like this and how risky they might consider a project that is going in a "daring new direction". So you need to not only consider the price point for time value of money, but you need to add an additional amount for an investor to consider this project worth it with all the risks that may exist from their perspective. All investments have risks but some yield more then others and the longer the time to develop something typically means more risk is involved, and I don't know what a suit would consider a reasonable risk return for a project like this.
For example if in your example if we assume 7% for a normal investment, this is usually stock or some other normal fairly stable investment that typical suits understand inside and out, then this project needs say 12 or 13% (very arbitrary number) due to the additional risks determined. Such issues could be considered such as: long development in general, having to generate new technology that might take forever to make and may or may not yield expected results (especially when you have to make it stable on a console) which can result in wasted time and budget, or "daring new directions" in the story like killing characters people like. Those just come off the top of my head.
I also highly doubt Sony is giving ND a 100% fair even split down the middle, Sony has way more bargining power then ND in this arrangement as they front some of the costs, publish the game, and provide the platform that ND's customers are most familiar with while being the current leader in the console market. Sony also takes hits on console sales, so software sales need to be much more lucrative margin wise to make up for this loss. This is completely ignoring any distribution and retailer fees outside of these 2 parties which also put more cuts against ND.
In closing, I don't think this game will just break-even, nor will I think it'll dramatically bomb, what I am saying is that that $60 most of it is likely not going to ND at all in the grand scheme of things and that a rough estimate of a budget to generate revenue over are not the only factors that determine TLOU2's success as a financial investment.
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