Good post, but I sincerely doubt this claim. People who are online a ton don't really realize how little normal people think about this stuff. We might notice when companies (or, more likely, the marketing department of said company) push subversive agendas, but barely anybody I've met in meatspace knows or even cares. The only real exception is stuff like Coca-Cola saying "be less white", and even then, normal people might roll their eyes, but they're not going to stop drinking soda over it.
The thing about advertising is you don't need to consciously love it or hate it to have an effect, that was precisely my point. Nobody back in the day realized that advertising was literally establishing and reinforcing an American way of life. If you asked anyone back then about the ads they would all say they don't notice and they're stupid. And yet somehow advertising persists as a multi-billion dollar industry. In fact, the
precise reason it is so effective is because people are neither hot nor cold on it. They are daydreaming, and the messaging takes passive effect. Then one day you wake up and notice that when you bring up to your family how fucked up it all seems, you're suddenly a fringe personality. Now you're the weird one for noticing, or caring.
It happened with the Kardashians too. They were shoved down everyone's throat, and very quickly it became cringe to even call it out or care about it, and then it became cool to ironically like it, and now here we are: more people make a conscious attempt to block it out while these people become influential billionaires both mainstream and transgressive at the same time. This all happened within I'd say 5 years. You can expand this process out to all sorts of things; the people calling it out shut up in an effort not to be cringe online, and all the while the rest of the world becomes slightly more retarded and hostile towards you.
The "be less white" thing, like I said in my post, is them shit-testing the system. Gillette did the same when they told all men that men suck. Just because people reel it in momentarily does not mean the movement has stopped. Usually it means it is being normalized.
The Corporate Approved Ideology is to make quarterly returns. All the products we complain about, I suppose it's never occurred to anyone that they are usually targeting males and females aged 18-35, and that this targeting is all about soft revolution, changing the world, being yourself, etc.? Like I said, it is not an ideology, it is a lifestyle. The lifestyle has always been youthful rebellion. The fact that corporations are going after it means they see it as an exploitable narrative, not because they believe in it. Nike knows their prime demographic is young niggers. So they went hard with the BLM thing. But Nike did not invent BLM. It just wants young niggers. Corporations are a cultural barometer, not a driving force.
To me the real takeaway has always been: both corporations and politicians will listen to you if you're loud enough. White people - white men especially - just think shutting up makes them smarter than everyone.