Meanwhile, one of my current favorite beauty brands in the past few years, ColourPop, has yet to acknowledge Pride Month.
Don't see it plastered all over the main page, haven't gotten several e-mails reminding me of Pride Month from them (other companies HAVE, in fact, done this already, btw), and I don't even see it on their social media.
ColourPop has had a history of collaborating with LGBT "beauty influencers," too. And that's fine-- I don't mind that. I kind of admire their lack of tacky pandering. Looks like they're letting their actions speak for themselves for now. I'm sure they're going to get pressure on Twitter to put rainbow shit everywhere. lol. Hopefully they won't cuck, but I'm not going to hold my breath.