This is what I don't get about gatcha. There is clearly a huge market for, say, GTA that is more whimsical. Saints Row 2 and 3 were proof of that. And others have mentioned games like Code Vien. Yet, as far as I can tell, they keep crippling themselves by being gatcha. It could have a broader audience, and the conversation would be about the game, not about "pulls" are or whatever.