OEMs do pay lower prices than consumers.
I have no interest in buying NVIDIA's latest cash grab, but if I were, video after video of benchmarks with DLSS disabled seem like they are entirely beside the point. The benchmarks I've seen so far for this thing have been retarded - the reviewer usually does everything with DLSS & FG disabled, and only turns them on for irrelevant 4K benchmarks where the card still struggles to stay over 45 fps.
Tensor cores are hardware. DLSS is the software that uses them. 4th gen tensor cores are significantly more powerful than 3rd gen, which is why DLSS3 is only available on 4000 series GPUs.
The point, which seems to be eluding you, is that the significantly larger, more complex 4060 Ti is not "gimped." 4060 has a lot more transistors than 3060, and those transistors are used for better inferencing, not more raw pixel throughput. DLSS2 was very successful for NVIDIA, and they're betting that the future of GPUs is ML-augmented rendering.
So turning off the inferencing to benchmark it is kind of missing the point, like disabling the battery in a hybrid vehicle and then complaining that you don't get good fuel efficiency.