Is nerd culture merely consumerism?

Whatevermancer

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What do you think of when you hear the term "nerd culture"? Literature, comic, movies of certain genres and topics, that all are meant to be... consumed.
The identity of a nerd is based upon two things:
  • Being a social reject
  • Consuming media of particular genres
That's all there is to it. But maybe I'm missing something? What do you think?
inb4: "you're confusing nerd with geek", yeah-yeah, people use them interchangeably anyway.
 
Not always. There are niche science hobbies like fossil/rock/artifact collecting where you can make an entire collection simply by what you find out in the field, so you're only paying for gas and entrance fees if required for that field. This is the part of nerd culture people rarely think about, and it's still mostly untouched by SJW and woke garbage.
 
Most hobbies/new age cultures would be consumerism by that definition. People that like movies, people that do model building, people that go shooting, its all connected to consumerism to some degree. Even people on the creating end consume and define themselves through it sometimes.
I think the thing that differentiates being a consoomer and a normal hobbyist is that a hobbyist does something. A model builder makes models, a skeet shooter shoots, but something like Marvel nerd only consumes media and pays for more media to consume. They are not a participant in their hobby. They are just along for the ride.
 
Not always. There are niche science hobbies like fossil/rock/artifact collecting where you can make an entire collection simply by what you find out in the field, so you're only paying for gas or entrance fees if required for that field. This is the part of nerd culture people rarely think about, and it's still mostly untouched by SJW and woke garbage.
These people are an absolute minority, just like the nerds that create stuff instead of just consuming.
 

Pretty much. It's why the "fan vs enjoyer" meme exists. Like...you can just enjoy a piece of media without needing to own oodles of merch regarding it. But marketers want to make money so they want you to buy all the licensed shit. They also want return business. Buy products and get excited for next products.

It's like I occasionally see shit about new licensed Silent Hill merch. I love the first four games to death but fuck you, Konami. You gave that series to shit studios after Team Silent disbanded and then abandoned it completely when Kojima was unfucking it. You don't get rewarded for that.
 

Pretty much. It's why the "fan vs enjoyer" meme exists. Like...you can just enjoy a piece of media without needing to own oodles of merch regarding it. But marketers want to make money so they want you to buy all the licensed shit. They also want return business. Buy products and get excited for next products.

It's like I occasionally see shit about new licensed Silent Hill merch. I love the first four games to death but fuck you, Konami. You gave that series to shit studios after Team Silent disbanded and then abandoned it completely when Kojima was unfucking it. You don't get rewarded for that.
It's not just about merch, it's about media. I.e. you can call yourself a Star Wars nerd not because you own tons of plastic toys, but because you read all the Expanded Universe books or something.
 
These people are an absolute minority, just like the nerds that create stuff instead of just consuming.
True. They're what you'd call the true nerds who have always existed unlike the vast majority of the culture today who would instead be playing and watching sports etc. if nerd culture wasn't trendy and profitable.
 
Yes. There was a reason chad/jock types made fun of them back in the 80's, and why we need to bring that back now more than ever.
Many of the Chads/Staceys/jocks/thots etc. are actually part of mainstream nerd culture today because it's trendy and profitable. The social normies will always drift toward what's in at the moment even if it's what they or their kind originally picked on people for.
 
Old school nerd culture wasn't nearly as bad, or the version I was a part of. I mean, this whole "rage against emulation" shit is fresh off the 2010s presses. Nintendo fans became rabid when it became a personality type that soys could grab onto, a new form of hipster. Console wars were always the same, but they used to die out at a certain age. This whole new wave of completely serious console warring isn't the same.

Even things like D&D used to be 90% people owning one book and going to the library to print off a PDF into a giant tome of D&D books they got off the internet. Modern groups though, it's a bunch of fat women and bearded soy craft beer lovers showing off their neatly shelved collections bought from Barnes and Noble during a buy one get one half off sale.

When nerd chic went mainstream in 2007 or so, it just slowly died and became a consumerist culture, showcasing how much you can buy to have nerd cred, and when people don't actually buy into that world with their hard earned money, that crowd shrieks because they feel it's invalidating "their" hobby. They will change to another hobby this decade, as they have every other decade, but the consumerist side is here to stay.

Also, with how exposed everything is, there are far too many people that are normalfags afraid of piracy, which is a huge reason the "just pirate it lol" mentality has been on such a huge decline. People think piracy is a hugely difficult task when it's literally gotten easier every single year.

I think one of the most interesting and effective ways of conveying what I mean is what we used to do with game boxes before the disc era. So few people kept those boxes, most people dumped them day one. It was about the game, not the shelves.

I could really go on about this for far too long, but tl;dr, old school crowd was less so, modern crowd is all consumerism.
 
Most hobbies/new age cultures would be consumerism by that definition. People that like movies, people that do model building, people that go shooting, its all connected to consumerism to some degree. Even people on the creating end consume and define themselves through it sometimes.
Yes and nerd ''culture'' going mainstream was a mistake, there's few things as pathetic as seeing faggots on their thirties losing their shit over which faceless corporations makes the best capeshit garbage. Bullying should be brought back.
These two answers

Everything single mainstream hobby has become commercialized, except activities like camping, hiking, fishing, hunting or non-spectator sports. Anything hobby that needs to be sold to you is commercialistic.
 
These two answers

Everything single mainstream hobby has become commercialized, except activities like camping, hiking, fishing, hunting or non-spectator sports. Anything hobby that needs to be sold to you is commercialistic.
Mossy Oak and Yeti and all the other branded gear types are pushing it that way, sadly. Mass produced junk that sells shockingly well in rural areas, to the point where it's surprising if you're not wearing Mossy Oak camo with your Yeti canteen filled with coffee during huntin' season.
 
Unless you're doing your own tabletops on poster board and spreadsheets then yeah. I can't think of a single aspect of "nerd culture" that doesn't come with thousands upon thousands of dollars in either merchandise or peripheral accessories.

There are plenty of hobbies that I don't really consider nerdy that also require a pretty big investment, like model making; I was considering getting into it, but I didn't want to drop $1200 on all the special effects (rust, dust, dirt, etc) paints, and equipment, but that's small potatoes compared to table top warhammer, or D&D, or card games, comics, anime/manga or merch collecting.

There are grown men who have spent 5, 10, 20, or more thousand dollars collecting barbie dolls, and for what? So their relatives have something to box up when they die? I don't get it.
 
Mossy Oak and Yeti and all the other branded gear types are pushing it that way, sadly. Mass produced junk that sells shockingly well in rural areas, to the point where it's surprising if you're not wearing Mossy Oak camo with your Yeti canteen filled with coffee during huntin' season.
That's a stretch, but I get where you're coming from. Nothing is hand-made these days, but some hobbies give you more room to distance yourself from compulsive consumer spending than others.
 
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