Culture Not smart but clever? The return of 'dumbphones' - Why sales of very basic mobile phones, without apps and internet connection, are increasing.


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The Nokia 3310 phone is one of the best-selling handsets of all time, selling 126 million units

Seventeen-year-old Robin West is an anomaly among her peers - she doesn't have a smartphone.

Instead of scrolling through apps like TikTok and Instagram all day, she uses a so-called "dumbphone".

These are basic handsets, or feature phones, with very limited functionality compared to say an iPhone. You can typically only make and receive calls and SMS text messages. And, if you are lucky - listen to radio and take very basic photos, but definitely not connect to the internet or apps.

These devices are similar to some of the first handsets that people bought back in the late 1990s.

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Two phones pictured in 2005, two years before Apple released its first iPhone, and 11 years before TikTok

Ms West's decision to ditch her former smartphone two years ago was a spur of the moment thing. While looking for a replacement handset in a second-hand shop she was lured by the low price of a "brick phone".

Her current handset, from French firm MobiWire, cost her just £8. And because it has no smartphone functionality she doesn't have an expensive monthly data bill to worry about.

"I didn't notice until I bought a brick phone how much a smartphone was taking over my life," she says. "I had a lot of social media apps on it, and I didn't get as much work done as I was always on my phone."

The Londoner adds that she doesn't think she'll ever buy another smartphone. "I'm happy with my brick - I don't think it limits me. I'm definitely more proactive."

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Robin West says her friends keep asking her when she is going to get a new smartphone

Dumbphones are continuing to enjoy a revival. Google searches for them jumped by 89% between 2018 and 2021, according to a report by software firm SEMrush.

And while sales figures are hard to come by, one report said that global purchases of dumbphones were due to hit one billion units last year, up from 400 million in 2019. This compares to worldwide sales of 1.4 billion smart phones last year, following a 12.5% decline in 2020.

Meanwhile, a 2021 study by accountancy group Deloitte said that one in 10 mobile phone users in the UK had a dumbphone.

"It appears fashion, nostalgia, and them appearing in TikTok videos, have a part to play in the dumbphone revival," says Ernest Doku, mobiles expert at price comparison site Uswitch.com. "Many of us had a dumbphone as our first mobile phone, so it's natural that we feel a sense of nostalgia towards these classic handsets."

Mr Doku says it was the 2017 relaunch of Nokia's 3310 handset - first released in 2000, and one of the biggest-selling mobiles of all time - that really sparked the revival. "Nokia pushed the 3310 as an affordable alternative in a world full of high-spec mobiles."

He adds that while it's true that dumbphones can't compete with the latest premium Apple and Samsung models when it comes to performance or functionality, "they can outshine them in equally important areas such as battery life and durability".

Five years ago, Przemek Olejniczak, a psychologist, swapped his smartphone for a Nokia 3310, initially because of the longer-lasting battery. However, he soon realised that there were other benefits.

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Przemek Olejniczak admits that he now has to plan ahead more when he goes travelling

"Before I would always be stuck to the phone, checking anything and everything, browsing Facebook or the news, or other facts I didn't need to know," he says.

"Now I have more time for my family and me. A huge benefit is that I'm not addicted to liking, sharing, commenting, or describing my life to other people. Now I have more privacy."

However, Mr Olejniczak, who lives in the Polish city of Lodz, admits that initially the switch was challenging. "Before I'd be checking everything, such as buses and restaurants, on my smartphone [when travelling]. Now that is impossible, so I have learned to do all those things beforehand at home. I got used to it."

One maker of dumbphones is New York company Light Phone. Slightly more clever that the norm for such products, its handsets do allow users to listen to music and podcasts, and link by Bluetooth to headphones. Yet the firm pledges that its phones "will never have social media, clickbait news, email, an internet browser, or any other anxiety-inducing infinite feed".

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Light Phone says that sales of its handsets, pictured, have soared

The company says it recorded its strongest year for financial performance in 2021, with sales up 150% compared with 2020. This is despite its handsets being expensive for dumbphones - prices start at $99 (£75).

Light Phone co-founder, Kaiwei Tang, says the device was initially created to use as a secondary phone for people wanting to take a break from their smartphone for a weekend for example, but now half the firm's customers use it as their primary device.

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Kaiwei Tang jokes that far too many people are controlled by their smartphones

"If aliens came to earth they'd think that mobile phones are the superior species controlling human beings," he says. "And it's not going to stop, it's only going to get worse. Consumers are realising that something is wrong, and we want to offer an alternative."

Mr Tang adds that, surprisingly, the firm's main customers are aged between 25 and 35. He says he was expecting buyers to be much older.

Tech expert, Prof Sandra Wachter, a senior research fellow in artificial intelligence at Oxford University, says it is understandable that some of us are looking for simpler mobile phones.

"One can reasonably say that nowadays a smart phone's ability to connect calls and send short messages is almost a side feature," she explains. "Your smart phone is your entertainment centre, your news generator, your navigation system, your diary, your dictionary, and your wallet."

She adds that smartphones always "want to grab your attention" with notifications, updates, and breaking news constantly disrupting your day. "This can keep you on edge, might even be agitating. It can be overwhelming."

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Prof Sandra Wachter says it is understandable that some people feel 'overwhelmed' by their smartphones

Prof Wachter adds: "It makes sense that some of us are now looking for simpler technologies and think that dumbphones might offer a return to simpler times. It might leave more time to fully concentrate on a single task and engage with it more purposefully.

It might even calm people down. Studies have shown that too much choice can create unhappiness and agitation."

Yet back in London, Robin West says that many people are bewildered by her choice of mobile. "Everyone thinks it's just a temporary thing. They're like: 'So when are you getting a smartphone? Are you getting one this week?'."




Return
To

Tradition.
 
As stated before. I have a Aristo 2+ phone. I have it for 5+ years. I don't surf the web with my phone. It still works for my needs. I am not tied to the phone like so so so many from Generation FAIL. BIG money turn that generation into CONSOOOOMERS. It is one reason that they are fucking broke. And please don't tell me this is bullshit because with their god damn fancy Iphones/ Samsungs comes the payment option and cell phone plan. I know about the cost of having a more expensive phone as I did the data analysis for myself over the years.

I bought a fucking car with the savings that I did not have to pay for an expensive phone because I had a Nokia. And I did it in 4 years.

A phone is a phone. I don't fucking care on looking cool. I did not buy into the corporate bullshit in buying a phone and again one of the reasons WHY I am wealthy. I do not buy into their shit. Influencers can go and kiss my old and hairy ass. They are nothing but fucking parasites living off of your money.

IMHO. Get a fucking laptop/tablet if you want a mobile computer setup. Get a basic phone for your needs.

It is when you got enough money to burn is when you go after the luxury items and to me the expensive phone are just that.

A luxury item.

ADDED: Speaking about luxury items as well as the saying CASH IS KING.

I found one of the holy grails in home shop power tools. This is a RARE Craftsman/King SEELEY top of the line POWER TOOL COMBO set that they sold in Sears in the 1950's. It is a Drill Press/Table Saw/Jointer/Disc Sander (not seen in picture). This one is dated @ 1955 with all of the manuals.

I bought this without question. The only one I have ever seen was on VintageMachinery.org and that one was not in better shape than my setup. It was a "I MUST HAVE IT" because I knew about the real historical value to it.

craftsman1a.jpg


This is a luxury item to me however this luxury item HAS VALUE. REAL tangible Value if I wanted to sell this as a package or part it out. I can make a shitload of money off of it BUT I won't do that. It is in such good shape (for a 67 year old piece of machinery) that I only have to do some very minor restoration to it.

This power package I fully believe is the reason why ShopSmith series of power tools came to being so there is real history there.

When you have CASH on hand you have the ability to get whatever you need. I have that ability. This is my type of luxury item that I love to get and I will probably use it too.

I did not care about the price. I had the money available. I made the hours drive to pick it up and the hours drive to take it home as I did not care about the cost of gas.

This is the difference of wealth. Not having to worry about the stuff like this as you got your finances in order. You got your Liquid Assets on hand (CASH) to buy what ever you want and/or whatever you need. However even with that wonderful feeling I'm no fool. I always make sure that I keep to my budgets and when I make a purchase like this I make sure the funds used are replenished.

This is where everyone could be IF they do save their money and invest wisely. I wanted to share what real freedom is. The ability to not to have to worry about your basic needs and the ability, however small, to splurge on yourself every once in a while.

That is the meaning of what real wealth is. Wealth is NOT what the super rich state. No no no. That is incorrect. It is the ability to NOT to worry about your basic needs. It is the ability of actual freedom from corporate society of today.

I am the 4th owner of this set and know all of it's history of this part of Americana. I will restore this to almost new condition as I will only take off the surface rust and polish off the rest. If I painted it without the exact color match (paint color is proprietary and not on catalog) I will lessen the value of the equipment.

I bought a piece of real history of a time where in America people built things with their own 2 hands with quality tools that will last forever if you take care of them.

I will take care of this piece of history. This piece of Americana of a different time than we do now.


My biggest worry now is that dumbphones will stop being a cheap alternative and start being a flashy up-priced trend.

Already you see signs of this with Punkt phones and the Light Phone
I agree. Someone from Big Money will try to make it happen.,

My biggest worry now is that dumbphones will stop being a cheap alternative and start being a flashy up-priced trend.

Already you see signs of this with Punkt phones and the Light Phone
You know I am putting more faith into the part of that Generation. They maybe the ones that will shine in greatness. I just hope they are smart enough to not fall into the trap that Generation FAIL has.
 
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Jesus. $379 seems like a pretty steep price to pay because you're too damned stupid to just delete your Twitter and Facebook accounts.
And if you want a simple dumbphone you can just buy a Nokia 105 for 15$ or if your country dropped 2G you can get the Nokia 225 with 4G for 50$.
 
I loved my old LG flip phone. Simple to use, nice dark and soothing UI and the text messages showed up as simple text on a newspaper grey colored background. I hate those stupid bubbles. AT&T replaced it for me with another flip that has those annoying text bubbles. It's puke green and I can't change it. Even on the dimmest setting the screen is crazy bright and you can't dim the outer screen that shows the time. It's nuclear. All the default ringtones and notification tones suck and are obnoxious sounding. So I'm forced to use this annoying chime for a ring and this click noise for text. All other stuff is turned off because I'm not going to suffer through 10 gorillion notification types all day long.

All I need is phone, text, time, calendar and some low level browsing ability just so I can check the weather. I don't need an app that knows my location.

I don't think my old phone even had GPS.

I need one of these dumb phones. The one I got is actually semi-smart and I had no idea when I unboxed it. They also sent me a free Android phone. I took the sim card out and use it as a secondary tablet to try dumb games on.
 
At this point in my life I find more utility in a smart phone than a laptop. If I had to choose one, it'd be the phone. For word processing and other crap I buy refurb workstations.
 
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