It's a rebranding, but probably also a consolidation of resources as VICE is having layoffs on all verticals and is trying to condense to stay/get profitable. They also have collapsed "Broadly" (Thier women/gender vertical) and "Tonic" (Thier "health" section, but it's just as awful as you think it was) into "Vice" proper.
I'm hopeful this will be the end of Austin Walker, as he was a relatively fresh Editor in Chief given a blank slate in 2016 but has done next to nothing with the opportunity nearly three full years later and the business/finance types over at VICE likely realize that (hence the rebrand). With the collapse of three websites into VICE, it means there are three separate "Editor in Chief" people when they only really need one (or possibly 0). If Walker goes, Kelpek can't be far behind but hopefully they fuck off somewhere else instead of shambling back over to Giantbomb, which already has AIDS in the form of Ben Pack and Abby Russel. A video with Ben Pack + Patrick Klepek might be the most single unwatchable thing related to video games ever created.
Even if Walker isn't in the crosshairs, Waypoint is probably going to be under more scrutiny and none of it will be good.
https://www.vice.com/en_us/topic/games-news - For example, they're a video game news site, but they only write a news article like once a week. It looks like reviews follow a similar schedule of "not that many and who cares" which should really be the bread and butter of a site like this. Even if you lean into the "SJW" angle, they only have 4 or 5 "opinion" articles, so not much there either. There's frankly an embarrassing lack of content, which should be really easy to generate.
There is also, on site that I could find, exactly 0 pieces of video content which is unbelievably embarrassing as video content is huge for Video Game Websites (namely, Twitch, Youtube, and Giantbomb). Imagine hiring someone from Giantbomb and having them produce little to no video content, how baffled you must be. Waypoint
does have a youtube channel that you have to actively search for but it's mostly garbage with no more than 4,000 views over several months, which is horrendous.
They also look to be
constantly late to the party. They've got a recent podcast dedicated to "Into the Spiderverse", despite the fact that movie is nearly half a year old at this point. They have a recent Sekiro "spoilercast" (and people on it who haven't finished the game yet) despite that game being nearly two months old and not that long.
TL; DR - If VICE has any intention to throw out "Waypoint" to start fresh and try and find success, this is the time to do it. Austin Walker and company have had three years and produced nothing of value and it's very apparent. The "Editor in Chief" slot just got a lot more crowed with VICE collapsing inwards meaning there's very likely going to be cuts there as they are high-paying, redundant jobs now.