definitely this, coupled with the way everything has to be sucked into an idiot political slapfight. now that the cultural libs wield almost total cultural hegemony, we're in a bizarro version of the 9/11 days. back then, the idiocy was state-mandated, and even a whiff of not supporting The Troops and the Bush agenda meant you were a traitor to the very nation and indeed a dumb pussy. now it's
socially mandated. absent of any kind of state propaganda push, apropos of nothing except this endless social misery most of us are subjected to, everyone has rallied around a kind of incoherent cultural quote-unquote progressivism and donned the armor of the Posting Warrior. and if you even think of stepping out of line, there's an army of people miserable about their shitty lives just chomping at the bit to drum you out of every aspect of public and private life to give themselves something to feel good about. people scoff about stupid shit like Coca-Cola posting about Black Lives Matter or whatever, but imagine working in today's corporate PR departments, where failing to signal the right bullshit at the right time can get a whole hashtag campaign on your ass, and - I hate to say it, I really fucking hate to say it - if a bunch of retards are screaming about you on social media in TYOOL twenty twenty-one, it does actually matter. and like
@Dave. said in the post above, what is Good and Just and Worth Fighting For changes on a dime based on, in the best case, whatever reactionary stances people have taken about the current event du jour; or, in the worst case, the Google/Twitter/Facebook content algorithms. so many people are spending so much of their time fighting for something they've never thought about for longer than a handful of seconds, in the most insipid possible way. and any respectable level of social media presence, whether through posting volume or being a brand/corporate account, eventually gets you drafted into the posting war no matter how hard you run from it. even star shitposters like dril, guys who built their empire on posting absolute incoherent nonsense, throw in occasional politically-minded posts just so everyone knows they're on the Right Side. I don't know how anybody can stand to maintain a social media account anymore.