Why do Mcdonalds look like this now?

[Rome's rightful successor]

It went from a warm, colorful, and welcoming look to this cold, bland, and depressing apple store imitator.
The buildings have lost all of it's charm and character from both the outside and inside.
What's worse is the ones that actually had unique and interesting interiors have all of them completly guted and thrown out for a more homogeneous feel across all Mcdonalds.
I don't even like Mcdonalds but it still makes me sad seeing what the restaurants have turned into.

 

[millais]

I noticed that part of this aesthetic change involves the McDonalds playing some kind of generic, inoffensive jazz soundtrack in the renovated establishments.

 

[George Lucas]

Where I live we still have a lot of the buildings that have the BIG BEAUTIFUL GOLDEN ARCHES. They remind me of boobs.

They got rid of the Hamburger mascot though. In the old days they’d have this giant neon dancing Hamburger-chef-thing. He was replaced by Ronald a long time ago, but because there were so many McDonald’s already built, they just kept them and they were maintained in good condition for years. It was great.

EDIT: Hamburger guy still lives on in the Downey location. I’ll have to make a visit soon.

 

[crows in guns]

You know they world is truly gone shit when macdonald starts to look lifeless. How will us yankees ever recover.

 

[Amphotericin B]

I hate the whole grey decorating trend. The housing market in my area is flooded with homes with grey walls and grey fake wood floors and grey cabinets.

 

[Rome's rightful successor]

Where I live we still have a lot of the buildings that have the BIG BEAUTIFUL GOLDEN ARCHES. They remind me of boobs.

They got rid of the Hamburger mascot though. In the old days they’d have this giant neon dancing Hamburger-chef-thing. He was replaced by Ronald a long time ago, but because there were so many McDonald’s already built, they just kept them and they were maintained in good condition for years. It was great.

EDIT: Hamburger guy still lives on in the Downey location. I’ll have to make a visit soon.

Is the Hamburger mascot this one?

 

[Travoltron]

When I was a kid in the 80s they were the #1 fast food joint in America. Now they got the crap kicked out of the by Starbucks, and Subway may also have surpassed them.

I don't know why they completely capitulated to that Super Size Me documentary of questionable authenticity. Bring back Ronald and the McDonaldland gang to the branding and the commercials and sales will soar again. Because relying on their mediocre food will not be enough.

I haven't been to a McDonald's in years. Looking at their website, it would seem they've completely downsized their menu. There's no healthy options like salads or veggie burgers anymore.

 

[George Lucas]

When I was a kid in the 80s they were the #1 fast food joint in America. Now they got the crap kicked out of the by Starbucks, and Subway may also have surpassed them.

I don't know why they completely capitulated to that Super Size Me documentary of questionable authenticity. Bring back Ronald and the McDonaldland gang to the branding and the commercials and sales will soar again. Because relying on their mediocre food will not be enough.

I haven't been to a McDonald's in years. Looking at their website, it would seem they've completely downsized their menu. There's no healthy options like salads or veggie burgers anymore.

The downsized menu happened years ago. Turns out nobody gets ‘healthy’ options from fast food even if it’s available. They also got rid of the Big and Tasty which made me very sad, but the double quarter pounder is more filling anyway.

 

[Tacitus Kilgore]

When I was a kid, I had one of those Jurassic Park promotional cups from McDonalds. Everything sucks now. lol

 

[Stormy Daniel's Lawyer]

The new designs make the poor feel a little more classy while they kill themselves shoving down the poison that McDonald's calls food.

 

[Killdozer Enthusiast]

This is only kind of related but I will never pass up an opportunity to share this video.

He talks about how it's not just the brutalist grey slab look that is the problem, but the whole space layout that takes away a town's "soul" and sense of community. The people who criticized colorful McDonald's were correct, but they've just gotten worse to where we long for the ones that had the colorful look.

 

[独人13]

They used to have a dope ass clown to and a god damned hamburgler. The 80s and 90s were so cool.

 

[Dom Cruise]

The massive cultural backlash against fast food and McDonald's in particular in the 2000s made the company really self conscious, people have already mentioned Super Size Me, but it all started with a book called Fast Food Nation in 2001, which was also later turned into a movie.

McDonald's and fast food in general was one of the Great Satan's the left would spazz the fuck out about constantly like they do about "white supremacy" and Donald Trump today, it was in hindsight an early warning sign how irritating the left was, all they did was make fast food worse, I remember that shift where in the 90s everyone loved fast food and then in the 2000s everyone would bash it constantly, it's also ironic that the left doesn't care about fast food anymore, but the damage was done.

The different companies reacted in different ways, McDonald's went for a Starbucks style "classier" approach, other places like Burger King slathered everything in irony.

It really sucks the way the left gets outraged about something and that only results in the soul being removed from the object of their ire, happened with pop culture and their spazzing out about "muh diversity and representation"

 

[Zero Day Defense]

It's only going to get worse...
View attachment 3291295

Why did they make it look like a penitentiary?