- Joined
- Mar 12, 2019
They're getting shit on because people can smell horseshit from a mile away.
Previously Blizzard would stand behind bad design decisions and would actively defend them (see - BFA, Legion, etc) and then eventually roll them back over two years until the next expansion landed. Although players generally hate this approach, it was generally received as a "Blizzard feels this way, so it is what it is" or "They are going to make the changes but can't right now because of <reason> (pvp season in progress, raid progression, whatever).
This time around, Blizzard caved super hard and super fast on their design decisions in 9.1.5 - which sounds good on paper but in reality isn't. Most players are smart enough to realize this is Blizzard having a snap reaction to all of the really bad publicity they've been having recently, but it opens up the question of "If you can make all these changes this fast for 9.1.5 - what was the fucking wait in 8.X, 7.X, and so on?". To which there isn't a good answer besides Blizzard not giving a shit unless they are forced to for some reason - which makes all the players who are still supporting Blizzard feel even dumber.
For years (or decades) some players really thought Blizzard was doing the absolute, 100% effort they could do only for it to spill out that Blizzard is actually capable of listening to feedback but only when they're getting bad press.
Honestly, it could be that Blizzard were always in it for the long con and didn't give a shit but I got the feeling that in years previous they did care, at least a bit, and thought the design decisions they made were the best they could make for some reason that made sense internally. A lot of seemingly no-brainer features are much more difficult to implement in practice, especially with an engine so old you could practically send it off to college. I wouldn't be surprised if doing a complete overhaul of the engine has been a long term project of theirs that only recently came to fruition, hence why they can suddenly deliver on long-desired features.
The bad changes generally happened gradually enough that a lot of Blizzard faithfuls probably would have been willing to stay in the slowly heating water until it reached a boiling point; after all, the forums were always overrun with people complaining about some aspect of gameplay. It was hard to tell if it was them doing the best they could or just not caring - right up until the twin fuckups that were the Diablo Immortal announcements, and more importantly Blitzchung. One demonstrated a clear consumer disconnect, the other was Blizzard stepping in a pile of political shit so bad both sides of the aisle got pissed off. That, in my mind, was the flashpoint where the free ride stopped and players stopped giving Blizzard the benefit of the doubt. The shadowlands launch recouped a bit of consumer goodwill, but it just doesn't keep like it used to. After a year of actual Shadowlands "content", not to mention them throwing Quinton Flynn under the bus in a comical display of hypocrisy, any goodwill they generate will go as quick as it came. At a certain point your brand is irreversibly damaged, and if nothing else the lawsuit pushed Blizzard solidly past that point.
The like/dislike ratio:
View attachment 2543142
I don't expect it to last but that's pretty fucking funny.
I do. Look at the recent survival guides, raid announcements, and trailers. Most, if not all, have like/dislike ratios at 60 or below. Blizzard have been hemorrhaging goodwill since 2019, and if they weren't already owned by Activision that lawsuit would stand a good chance of outright Gawkering them.
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