Worst Redesigns

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I wonder if there's ever going to be a trend toward maximalism. Or do they just keep going more minimal until all big company logos are different colored lines and dots?
Oh we're getting there
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A bit autistic but I HATE the new coppertone logos. It doesn’t even make sense because of how swimsuits are. “Poorly done photoshop job” is the only way to describe this.
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The old one was so cute. The mischievous dog, the goofy, relatable tan-lines of people who are in the sun WAY too much. The saying was pretty funny too in a cringe way. “Don’t be a Paleface”61A50394-5632-475A-8448-4FB356BBFBE6.jpeg

*there was one before the new one that was decent but I couldn’t find a good photo to save my life. The girl was wearing swim bottoms and an actual shirt that the dog was tugging instead of a amorphous blue glob of Chinese style censorship.
 
Anyone here use lipstick alley? They underwent massive design overhaul and it made the site borderline unusable now. It looks like a chinese Facebook knockoff. Threads don't display amounts of repsones or the most recent response now. It takes forever to scroll down and get anywhere.
 
Anyone here use lipstick alley? They underwent massive design overhaul and it made the site borderline unusable now. It looks like a chinese Facebook knockoff. Threads don't display amounts of repsones or the most recent response now. It takes forever to scroll down and get anywhere.
Try turning off javascript
 
Lufthansa. It used to be one of the only "minimalist" logos that I actually liked. How could they fuck it up?

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Speaking of airlines, I thought that Hawaiian Airlines's newest logo change that they did in 2017 was unnecessary. Here's the logos for comparison:

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This is the Pualani logo (flower of the sky) that Hawaiian Airlines introduced in 1973.

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Here is the updated Pualani logo that was introduced in 2001.

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And finally, here is the newest logo that Hawaiian Airlines introduced in 2017. To me, the lack of the flower in the background, and the long hair on the right side of her head being visible, makes the woman look more like a mainlander.
 
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I like flat, simplified computer icons because they don't distract from the actual content. It makes them fade away into your peripheral vision when you aren't looking for them, but are sharp and distinct when you are. Plus, they look better scaled really small because there is less detail. Makes perfect sense to me.
 
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