Hahahaha the new PAC is glorious. Looks like we were wrong he CAN learn. He can never not be retarded, but he can learn.
My theory is Russhole actually experienced a short and fleeting but real moment of introspection. For just long enough to be cognizant of it he realized the baggage of constantly and weirdly publicly dedicating every waking moment of your life to various creepy schemes to get your dick wet won't create the public persona he wants. More than a decade of the same thing being repeated to him over and over and getting the same results again and again have finally, through sheer weight, broken through his armor of obliviousness and made him realize it's not reflecting well on him.
Now I have no doubt that he still thinks everything he does and has done is perfect and legitimate and great, I just think he realizes if literally everything he does is directly or indirectly related to hookers it reflects creepily on him. So, in an effort to do exactly one thing that isn't hooker related (and one should be enough unless your bias against the disabled) he has started this new PAC on probably the first thing he saw on TV after coming up with the idea.
Addendum: As the Dunning Kruger effect personified, there is no doubt in my mind that Russell genuinely doesn't understand the different between his new PAC and an actual real-life PAC. As far he's concerned he is now Bob Goldberg.