Microsoft just cuts their losses and cuts Xbox loose?
I'd hope, but I know they won't. there was a time they came close, but MS has now shifted into services, and xbox is more than the console now. which means they start dragging their shit unto PC again, can't wait for the inevitably GWFL 2.0 (they already added denuvo to ghostwire: tokyo a year after release, I suspect to fuck with the steam deck).
Microsoft isn't lying when they say they won't withhold Call of Duty from Playstation because that's not what they want. What they want is for Sony to only be able to have it through Gamepass. That's the whole point of the Activision deal at its core I think.
This is why Spencer is like "Eh, you're gonna have a game in the 60's now and then" I think. Because in Microsofts eyes, they want to have control of so many games that OF COURSE some aren't going to be 8, 9 or 10/10s.
Now so far I'd say they're not doing an effective job. Pushing out sub par shit should be reserved for after you get your shit on all systems and people feel the need to *have* it. But I still ultimately feel that is what their goal or mindset is at.
the problem is how gamepass affects publishers/devs at large, and in the end consumers as well. it's highly subsidized now, the only way it will ever be really profitable is if they own the market (so they can ask whatever price they want, and people HAVE to pay it), which they won't on PC and thanks to sony (and to an extend nintendo).
meanwhile games outside gamepass make shit profits since why bother if everyone can play the newest games for a buck a month? which means COD either won't be on gamepass (why have it then?), later (which will piss people off) or from the start but even more milked with microtransactions and other monetization on top of gamepass to make the money back.
to boost the numbers MS would have to pay for far more games than it makes sense to have on a "buffet" style service, in that regard even sony's strategy of old having all kinds of games for the sake of platform made more sense, because in the end you're still buying a playstation (and most people only ever buy 1 console, maybe a nintendo handheld too) and then into the service. how many people use gamepass to it's full extend really besides OMG NEWEST GAME FOR CHEAP, ignoring most of the games on the service?
I don't know. I'm not saying either are going to beat Skyrim, those numbers are preposterously big, but Bethesda owns their niche of RPGs. Kingdom Come is the only one that I can say is similar, and that's from more than five years ago, and that sold 5 mil despite there being a media blackout on it because they refused to put niggers in it.
because not many studios can do a game on the scale of skyrim or even KC

, certain genres are simply out of reach for anyone that's not AA+.