They're contractually obligated to make DISNEY money, which is why sony is willing to take a hit and bundle them so aggressively. I'm not saying they aren't normalfag bait, journobait mass market appeal slop, but with the absurd budgets they have and how often they're bundled, they CAN'T make sony a profit, but they're not meant to, at least not directly. Sure, they don't want them to just be a money sink and at least make SOMETHING back, but they exist to be bundled and say "why spend $500 on an xbox one when you can spend $400 on a ps4 pro and get the last of us remastered, whorizon, god of bore, and spiderman all free!" because SIE is DEEPLY unprofitable without that 30% cut of all microtransactions through psn, which means they need to remain the dominant normalfag AAA storefront.