Scandinavian Airlines "What is truly Scandinavian?" commercial pisses off everybody

Not quite a news article, but something interesting I found. A recent advertisement by Scandinavian Airlines, produced by Swedish advertising agencies &Co and funded by The North Alliance, has decided the best way to incite tourist interest in Scandinavia is to assert nothing about the region is unique nor interesting whatsoever. (Archive link here. disregard i am stupid & gay video is presently on Twitter forget it, just watch it here.) It does this in the usual ways, such as undermining all alleged Scandinavian culture (did you know the danish is not Danish, but Austrian?) and having a silly-looking nigger brag about his alleged 'viking ancestry.'

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The comments section is was densely packed with westerners, not just Scandinavians, who reckon this was a stupid idea.



The video is a day old, so there's no telling how long all this gold (or the comical like-dislike ratio) will remain visible. If this sort of thing amuses you, I'd have a look now. They deleted everything. Courtesy of @Venom_X you can video a mirror in this very thread.

SAS is a Scandinavian airline that brings travelers to, from an within Scandinavia. We stand by the core message in the commercial, that travel enriches us.
When we travel, we influence our surroundings and we are influenced by others. The experiences we bring back from our travels inspire us as individuals, but also our society.

When analyzing the pattern and volume of reactions we have reason to suspect an online attack and that the campaign has been hijacked. We do not want to risk being a platform for views that we do not share. We have therefore temporarily removed the film from our channels and we are currently evaluating the next step.

 

[Smaug's Smokey Hole]

This woke bullshit is going on in every western country. So the midsummer pole is actually german? Germany have a unique culture? Nope, ask the woke germans and they will say that such-and-such is actually from France. France have a unique culture? Nope, ask the... and so on until we with certainty can conclude that culture as a whole doesn't exist.

The funniest thing I've seen was woke Indians self-flagellating and saying that there is nothing truly "Indian" in India, everything comes from other cultures and the country itself is a bland soulless husk.

 

[bippu_as_fuck_ls400]

This woke bullshit is going on in every western country.

Pure insanity.

 

[LetThemEatCake]

Pure insanity.

View attachment 1140720

Haha, they had a hard time lighting that one. The left side of her face barely registers. Terrible photo and bland image drained of colour and life apart from the obvious woke provocation in the caption. Don't they realise most people are tired of this shite? It's so obviously forced as if not even the woke truly believe it but just want to enrage the right. A Senegalese by ethnicity and birth is not 'Italian' by anything but passport and we all know it.

 

[General Disarray]

View attachment 1140411

WE

LOL those glasses are RACIST! The bridge doesn't even hit his nose - his fucking nostrils are holding them up. Shaun King can't even flare that wide.
As a true Scandihoovian, these people can get bent. Uff-da!

 

[Foltest]

Looks like SAS still think it is pre 2015 and that they get away with shit like this.

 

[KiwiJoe]

Ah yes this makes me want to travel to Scandinavia.

 

[Return of the Freaker]

>Incredibly Arab Man holding what looks like a white baby
>'Thhaaaank you Switssserlaaaand~"
The levels of cucked have reached a level I thought impossible.

Thhaaaank you Switssserlaaaand for giving white baby to fiki fiki it's sooooo looooonley without mah goats

 

[Nuthatch]

What about the Swedish language? Or being a cuck? Those are both pretty traditionally Swedish.

 

[Starving Autist]

And then we get 20 articles about how racism amongst ethnic swedes seems to be on a rise for no reason at all.

 

[crocodilian]

As of today, the SAS group believes their video was "attacked." They claim to stand by the messages conveyed but have nonetheless taken the video down for now.

 

[mindlessobserver]

The archive link didn't work for me (even after correcting it, it gives an error saying the vid isn't indexed yet.). So I uploaded it here.
View attachment 1140286

In the end, is there anything more swedish then watching a Somali swallow a sausage whole?

 

[Smaug's Smokey Hole]

A Senegalese by ethnicity and birth is not 'Italian' by anything but passport and we all know it.

Let's test if she really is we waz caesars and shit: you can't be racist against Italians and if she's Italian...

 

[Accel]

Ever notice how nationality and ethnicity are basically synonymous for every culture except the white ones?

 

[Jarolleon]

This woke bullshit is going on in every western country. So the midsummer pole is actually german? Germany have a unique culture? Nope, ask the woke germans and they will say that such-and-such is actually from France. France have a unique culture? Nope, ask the... and so on until we with certainty can conclude that culture as a whole doesn't exist.

The funniest thing I've seen was woke Indians self-flagellating and saying that there is nothing truly "Indian" in India, everything comes from other cultures and the country itself is a bland soulless husk.

How long before the 1488ers pick this up and say "See, I told you there is a common White heritage, take that smug Eurofags!"

 

[moocow]

As of today, the SAS group believes their video was "attacked." They claim to stand by the messages conveyed but have nonetheless taken the video down for now.

Well, it was attacked... for being fucking stupid. Because it is.

 

[KiwiJoe]

Maybe they played too much CNC...

 

[Literary Hitler]

Ever notice how nationality and ethnicity are basically synonymous for every culture except the white ones?

cough, Rwanda, cough

 

[Freedom Fries]

Maybe they played too much CNC...View attachment 1141415

I could buy that guy had some Nordic ancestors though. It would make that scene 90% less ridiculous.

 

[AnitaSarsleezian]

As of today, the SAS group believes their video was "attacked." They claim to stand by the messages conveyed but have nonetheless taken the video down for now.

That's a masterful move of backpedaling and doubling down all at once. They won't dare admit that maybe the message they conveyed was wrong - it had to be an attack. But nevertheless we won't put it back up because we don't want to be a forum for views we don't believe in. Which they weren't because they had comments disabled. But it's a way to backpedal and not put it up while blaming others and thinking you got away with it.

I'm not sure what's more exceptional - the fact that they're this stupid, or the fact that think their customers are this stupid.

 

[PS1gamenwatch]

SAS - What is truly Scandinavian? Nothing (2020) 2:42 (Denmark)

Comes full circle as a Scandinavian once said about Labor Day

Absolutely nothing. So based on that logic Scandinavians and Labor Day are alike. Absolutely nothing.

WE