So the free games claimed went up about 3.75 times, but the actual sales only went up by 20 million?
The following assumes that the third party sales is a subset of the total sales, and that the first infographic is a one-year period. It may be longer,
The epic games store started early december 2020.
For reference:
The total number of players is up 148%
The free games in terms of number provided is up 141% on last year.
The free downloads are 375% of their last year's results. so that part's pretty good.
The total sales are 102.9% of last year's results
And the total third-party sales are 105.6% of last year's results.
(This means that, for first-party, they only went up about 101.4%)
In short, this means that this store's probably spent significantly more... but only gotten a miniscule fraction's more returns from it.
That's assuming this is year-on-year . The first one might include the end part of 2019, which might be its own thing. Then all the numbers are off and EGS is doing better
However, even if it is, it’s very likely that EGS’ growth is very slow, and the increased scale of free games has not lead to increased scale of purchased ones.