I tried to do like in the movies where you take a photo and just zoom in and it automatically enhances the image but it didn't work.
But doing the best I could, if you look back there on the wall it looks like there is some sort of oldish-looking document, and right next to it an oldish-looking book. Something you probably wouldn't see in a toy store.
If I had to guess, I would say this is a department store of some type, and the stuff in the back is either shoes, like you said, or maybe sports equipment?
Any idea if Wal-Mart looked like that 20 years ago?
Whatever it is I think it's some TV event where people representing toys give 'tards balloons and pose for pictures with them. The kid on the left in the jean jacket looks like a 'tard.