James Cameron's long-awaited return to Pandora,
Avatar: The Way of Water, comes out in just two weeks, and the director is using the press tour for the movie to address the claims made by some critics and movie fans that his 2009 smash left no lasting mark on the cultural landscape.
"The trolls will have it that nobody gives a shit and they can’t remember the characters' names or one damn thing that happened in the movie," he said in an interview with
Empire. "Then they see the movie again and go, 'Oh, okay, excuse me, let me just shut the fuck up right now.' So I’m not worried about that."
Cameron spoke more diplomatically—and went a little deeper—on the
Avatar haters in his recent cover story with
The Hollywood Reporter, stating that despite the 13-year lead time on
The Way of Water, the
Avatar franchise is still very much in its infancy with multiple films on the way, and can't be fairly compared to other huge series like the Marvel Cinematic Universe.
"There’s skepticism in the marketplace around, 'Oh, did it ever make any real cultural impact?'" he said. "Can anybody even remember the characters’ names?'... When you have extraordinary success, you come back within the next three years. That’s just how the industry works. You come back to the well, and you build that cultural impact over time. Marvel had maybe 26 movies to build out a universe, with the characters cross-pollinating. So it’s an irrelevant argument. We’ll see what happens after this film."
Reflecting back on his career, which includes highly publicized
clashes with studio execs, Cameron said, “A lot of things I did earlier, I wouldn’t do — career-wise and just risks that you take as a wild, testosterone-poisoned young man. I always think of [testosterone] as a toxin that you have to slowly work out of your system.”
The
first “Avatar” movie followed Jake Sully (Sam Worthington), a paralyzed former Marine who falls in love with a Na’vi woman, Neytiri (Zoe Saldana), in her lush world of Pandora, which humans are colonizing. The sequel follows Jake and Neytiri, now a family, as they fight to keep each other safe when an old threat returns.
One of their teen kids, Kiri, is played by Sigourney Weaver, 73, even though her scientist character, Grace, died in the first movie.
Kate Winslet has also joined the cast.
“The idea for Kiri came from, ‘Well, is Grace really dead?’” Cameron explained. “I thought, ‘Hang on, there’s this avatar. What could I do with the idea of bringing Sigourney back, playing a kid?’ It was just a fun idea. I couldn’t get it out of my head.”
Cameron has already shot a third “Avatar” film, expected in 2024, and has planned two more, which together will be total more than $1 billion on production costs.
Since it’s been so long since the first movie came out, Cameron
said he understands if audiences are hesitant.
“There’s skepticism in the marketplace around, ‘Oh, did it ever make any real cultural impact?’ ” he said. “‘Can anybody even remember the characters’ names?’ … When you have extraordinary success, you come back within the next three years. That’s just how the industry works.”
The “Avatar” movies also have a strong environmentalist bent, since the villains in the first film were plundering Pandora’s natural resources.
“You can’t hit environmental messaging over the head,” Cameron said. “People are angsty enough. We’ll be injecting this film into a marketplace in a different time. And maybe things that were over the horizon in 2009 are upon us now. Maybe it’s not entertainment anymore.”