UN L'Oreal's first hijab-wearing shampoo model (???) fired after backlash over antisemitic remarks

http://www.bbc.com/news/newsbeat-42779188
http://archive.is/z0DoT

UK beauty blogger Amena Khan says she's pulling out of a L'Oreal campaign.

In a post on Instagram she says she's stepping down from the campaign "because of the current conversations surrounding it".

Her decision follows the discovery of tweets she wrote in 2014, which some have branded as "anti-Israel".

It comes just days after she told Newsbeat she was delighted to be the first woman in a hijab to be part of a mainstream advert for hair care.

 

[Fleshy Sanik]

It'd be nice to actually know what the tweets were, great reporting, BBC.

Edit:
From Jpost:
View attachment 363302

falsly claimed

I don't know. I have met at least two orthodox jews who did not support Israel. I would imagine there are more of them

 

[76LD910]

I could've swore this already happened before.

There are plenty of instances of Islamic diversity hires causing a PR shitstorm.

But in this case your probably thinking of last year when L'Oreal (the same company who hired this Muslim) hired their first trans model, she was fired after she said all white people are racist.

I wonder how they'll try to diversify their image next. Maybe an African model who had her clit removed at an early age who will then make public statements about how its a misunderstood and noble African custom that the west is simply to racist to accept.

Its interesting that this is what caused so much backlash.

I've seen all of these sentiments and much worse commonly espoused on virtually any online community of Muslims who consider themselves "normal" and not extremist of any sort. I should probably browse some of those places to see if they react to this, it'll be good for a laugh.

 

[Adolf Von Merkel]

Arabs are semitic people too...

Strangely no mention of how shitty palestinians are treated by their "Arab brothers."

Or how jordan treat gypsies( they call them whores)
Or how saudis treat hedjazis( they call them the garbage of the sea because they aren't 100% pure beduines.)

 

[Cosmos]

95% of shampoo commercials consist of women flipping their hair and showing off how lush and pretty it is. The idea being, of course, that consumers will watch it and think “Wow, if I use this shampoo, my hair will be just as beautiful!”

How can you pull that off with someone who’s wearing a hijab? It’s stupid.

 

[Keystone]

95% of shampoo commercials consist of women flipping their hair and showing off how lush and pretty it is. The idea being, of course, that consumers will watch it and think “Wow, if I use this shampoo, my hair will be just as beautiful!”

How can you pull that off with someone who’s wearing a hijab? It’s stupid.

Using common sense like that is ableist, xenophobic, bigoted and islamophobic.

 

[vertexwindi]

95% of shampoo commercials consist of women flipping their hair and showing off how lush and pretty it is. The idea being, of course, that consumers will watch it and think “Wow, if I use this shampoo, my hair will be just as beautiful!”

How can you pull that off with someone who’s wearing a hijab? It’s stupid.

Now you too can feel the wonder of getting stoned to death for not covering up you insolent whore. Because you're worth it.

 

[SwanDive]

"Whether or not your hair is on display," she says in the ad, "doesn't affect how much you care about it."

So basically, "buy our expensive as fuck shampoo just because"

 

[friedshrimp]

Will people even buy this? I imagine the islamophiliac dangerhairs will but normal women?

 

[Sushinope]

Will people even buy this? I imagine the islamophiliac dangerhairs will but normal women?

Most likely not, you can't exactly sell a product to sane people without them seeing some sort of result of their claims for the product since she would've been covering her hair. Then the potential shitstorm that would come after her ad failing wouldn't help if they alienate their target audience by reeing at them.

 

[KingCoelacanth]

It'd be nice to actually know what the tweets were, great reporting, BBC.

Edit:
From Jpost:
View attachment 363302

Israelis always say the same things about Palestine and Palestinians, though.
Why is it ok for one side to say this, but a crime against humanity for the other side to it?

 

[DildoGaggins]

Israelis always say the same things about Palestine and Palestinians, though.
Why is it ok for one side to say this, but a crime against humanity for the other side to it?

Because she was working for a major company. It's different than some rando ass saying it. And I'm certain if she was Jewish and said anti-Palestinian stuff she would have been fired quicker than shit too.

 

[Diana Moon Glampers]

The L'Oreal department responsible for doing some preliminary vetting of these new models should probably consider some sort of re-org or something, it is the least effective background checker in contemporary PR.

 

[Ngut]

L'Oréal has been at the forefront of everything social justice for a few years now, so I say let'em. Tasteless and horrifying similes aside, they're like dogs sent into minefields by less civilized combatants.

The more horrible PR their unfettered virtue signalling gets, the funnier.

 

[wateryketchup]

lol minority friendly fire

 

[vertexwindi]

Next time they should get a chemo patient to advertise their shampoo. Just because you don't have hair doesn't mean you can't treat yourself to the best!

 

[FierceBrosnan]

Next time they should get a chemo patient to advertise their shampoo. Just because you don't have hair doesn't mean you can't treat yourself to the best!

They probably would and then said chemo model will be fired because she's actually just an anorexic skinhead and said something promoting the Reich 15 years ago on MySpace.

 

[BV 937]

Did she really say anything that bad? I support isreal, being that it is pretty much America's only real ally in the middle east, but all sh really did was criticize it.

 

[OJ 473]

Did she really say anything that bad? I support isreal, being that it is pretty much America's only real ally in the middle east, but all sh really did was criticize it.

Don't take the jews lightly.

 

[neverendingmidi]

I wonder if somebody hired her and then the people who actually have to come up with commercials and advertisements told them this was as stupid as a bikini runway show with all the models wearing burkhas, so they needed to find someway to let her go.

 

[Dysnomia]

95% of shampoo commercials consist of women flipping their hair and showing off how lush and pretty it is. The idea being, of course, that consumers will watch it and think “Wow, if I use this shampoo, my hair will be just as beautiful!”

How can you pull that off with someone who’s wearing a hijab? It’s stupid.

She can't even show the effects of the shampoo to her followers because she can't de-hijab. I'm assuming she always wears it on camera. After all, unrelated men might see her hair and and displease Allah.

What bugs me though is these tweets are from 2014. That's like a millennium in internet years. I could see if she just made them in the past few months. But they are four years old. Remember when people got upset for three minutes when someone dug up some ancient tweets from Trevor Noah after he took over The Daily Show? I guess that's just the reality of the internet age. Watch what you say because you could get backlash for three lines of text you wrote 600 internet years ago.

I don't think Amena Khan said anything particularly shocking. Her criticisms were pretty tame compared to some of the stuff you hear kebabs and islamophile SJWs say.

But it was definitely the wrong time of campaign for a hijab wearer. Makeup would have been better.

Being that Amena Khan is a beauty blogger, L'Oreal probably thought they could reach a wide and diverse audience through her followers. This honestly is a pretty good idea. I hate the entitled "gimme freebies or I'll cry on camera" culture and blogging is not a real job. But beauty blogging is very quickly replacing fashion magazines, and using some supermodel to shill your products on every other page in between hilariously worded sex quizzes just doesn't gel with the modern young woman anymore.

But it looks like unless you are super careful on social media it could all fall apart for you. People are way too quick to attach their real name and picture to every opinion they have about everything. Stuff they'd never say out loud or at least not to the whole world offline. What ever happened to being anon? Why does everyone want to expose themselves in ways that could come back to bite them in the ass?