Kaiser Wilhelm's Ghost
kiwifarms.net
- Joined
- Nov 12, 2018
It makes sense. This generation has produced way too many people with liberal arts degrees and communication degrees. So you have them infiltrate media, media outlets, media organizations. The big business thinks there's some sort of magical market for this. Thing is returns are going down, this market obviously does not exist. There's push-back and people looking to other forms of entertainment (YouTube, Independent Creators, Overseas) or just in general ignoring 'woke' stories.
I know it really seems hopeless right now. But the studio system, which was thought too big to fail, collapsed in the 1970s. Even Disney can collapse. Its already destroyed Star Wars and reduced its value massively. Its going towards woke Marvel, which can be destroyed as well, which then leaves Avatar, which has been so long I don't know who cares about it.
Regardless, people will go back to classics, find other entertainment. No matter the dominance, you cannot force someone to consume or buy your content. The first place that goes 'fuck you' and goes merit over diversity will win. Because that's new and fresh. Re-casting whites as blacks or having a black Ariel is old hat. People just roll their eyes and move on. Marvel even had to create fake outrage over femme Thor because literally no one gave a shit. This is when you start to see cracks, when they have to generate their own bullshit.
The problem is I've NEVER seen this new market materialize. Its like these people live on Twitter and Social Media, which has been culling centrist and milquetoast right wing views for years now that they actually believe this is their market they can access. When in reality its a technocrat massively censoring his platform. These initiatives always just crash and they go "What went wrong? Everyone on Twitter loved it. We might not have diveristied enough!" And then they keep pushing and crashing, over and over again.
I don't see how this is remotely sustainable.
I couldn't have said it better myself and it's true. The issue is with these companies is that people get appointed to certain positions, and they want more than anything to be different than the same old producers they were, and because things are in a giant hugbox none of them realize the fact that no one is interested in this shit and at this point it's an active turn off. Wokeness hurts more brands than it helps, because it's not trying out anything new despite what they think, it's trying to put the square peg in the round hole, and then applaud yourself for having done so.
I've always stood by that if you actually want diversity in casting, it starts with funding actual projects that are good first and diverse second. No one I know cares if a series is cast with Asian or black people, as long as it has good characters and good story lines. If the opposite were true no one would ever watch a foreign European film, much less Nollywood or Asian cinema, or Bollywood. But people do, and they enjoy them because they're not trying to be anything but a good movie, and not a political message/woke propaganda.
When Black Panther came out, I refused to see it in cinema. Not because I didn't like the film, it was an decent Marvel film, and that's from someone who hates capeshit films.
It was because of the cooing of the press. The whole, there has never been a black super hero thing pissed me off, as well as the fact that it was a majority Black cast when this has been a thing not just in film/TV but Hollywood for decades.
The same Hollywood that alongside white guilt liberals and members of black democrats who didn't like the light it painted their communities in. (Pimpin ain't easy man) killed Blaxploitation cinema because of some moral do-goods and essentially crippled the Afro-American film industry in the process.
It's never recovered, and while they laud people like Spike Lee, there was a lot of talent that worked and drew a paycheck on those terrible blaxploitation films that essentially never found work afterwards. With the added irony that it's still white producers and white money that's getting any film with African Americans in it made.
I'm banking my hopes that the industry starts to lose money and fan support for the shit they're serving up and the money men get desperate enough that they actually start bringing in new blood. The only thing that will change their approach if for the fans to essentially boycott enmasse stop buying the shit they make and finally make them realize the magical pie in the sky market isn't there.