The Ghostbusters Thread (Old, New, Animated, Whatever)

Apparently it's already made $45-50 million, which undershot what Sony expected. My predictions are that it will probably eke out a profit (a small profit if any profit at all) in the box office but the merchandise is still a wash. Likely will not get a sequel greenlit.

Hollywood Reporter is concuring, saying that it's looking to be around the $45-48M mark, and will probably end up in second place after The Secret Life of Pets.
 
Apparently it's already made $45-50 million, which undershot what Sony expected. My predictions are that it will probably eke out a profit (a small profit if any profit at all) in the box office but the merchandise is still a wash. Likely will not get a sequel greenlit.

It hasn't already made 45-50 million, that's just the box office websites rough estimation of how well it will do. It could still end up over or under performing.

I actually don't think it will make a profit and I'm not saying that out of any bias. Even if Paul Feig was lying about it needing 500 million to break even, the aggressive marketing they've done on the film means that they're going to have to earn hundreds of millions over their production profit before they can start to make money.

Boxofficemojo claimed that they'd have to achieve at least a 4x multiplier in the final gross of the film from it's opening weekend to have a shot at doing well. With all the competition that starts next week and Pets being so strong I just can't see it.
 
Hollywood Reporter is concuring, saying that it's looking to be around the $45-48M mark, and will probably end up in second place after The Secret Life of Pets.
That actually amuses me, since this time of year right now is actually fairly empty for movies in my area; it's a good time for a reasonable blockbuster actually.

So my projections are like this for profit:
Lowball: 90 - 105 million
Expected: 125 - 135 million
Optimistic: 160 - 170 million

This is mainly due to the aggressive and hateful pigshit they've been spewing and working with, the painful mediocrity of the film and the fact that one of the biggest markets for them to exploit is closed to them. I can see it make its money back (production wise), but still sink due to marketing and merchandising costs.
 
It's not even an adaptation of the movie since the team has two guys on it.

DSP recently ragequit it as a matter of fact XD

This is coming from a guy who actually liked Mighty Number 9. How fucking bad does the game have to be to get Phil to break character?
 
I can see it make its money back (production wise), but still sink due to marketing and merchandising costs.

Only time will tell, but keep in mind the rule of thumb for Hollywood blockbusters that they have to gross twice their production budget in order to make that back. So not even factoring in marketing costs, this film needs to gross at least $288 million over the course of the next several weeks just to break even. Dunno about you guys, but I'll be periodically checking in on Box Office Mojo.
 
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On the merchandising front, they really could've had something with Ecto Cooler, but despite being bankrolled by a huge company like Coca-Cola, they released it only in theaters, four online retailers (Walmart, Amazon, and two grocery store chains that you've probably never heard of/don't have locally), and a small handful of brick-and-mortar grocers (again, some of which you've never heard of/don't have locally).

My personal theory is they probably planned on a wider release of the drink but started having second thoughts about the movie's viability and did a more limited release of it.
 
On the merchandising front, they really could've had something with Ecto Cooler, but despite being bankrolled by a huge company like Coca-Cola, they released it only in theaters, four online retailers (Walmart, Amazon, and two grocery store chains that you've probably never heard of/don't have locally), and a small handful of brick-and-mortar grocers (again, some of which you've never heard of/don't have locally).

So they basically failed at fucking everything. I would have bought the shit out of some of that stuff.

What utter morons.
 
It is also trying to hard to make people laugh but it comes out cringey as hell!
That was my biggest problem with the film. Most of the comedy was trying way too hard. I thought I was going to like Kate McKinnon's character (especially with how I disliked Melissa McCarthy the moment she opened her mouth), but the movie established her as the "crazy one" of the group and had her remind us of that in every last frame she was in.

Throw me in with the "it's meh" crowd.
 
*cough*Deadpool*cough*

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You know, saying "respectable" in front of doesn't make it sound good. It makes it sound like the participation ribbon kids get a school events.
 
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