We've been there for awhile now. Around a month ago I was seeing RG3 make tweets not so subtly that implying this, but that's not particularly shocking from him.
I can't remember who it was, but someone made a Twitter thread regarding which of the following (Lamar, Burrow, Herbert, Lawrence and someone else who I can't recall) people would give the biggest contract extension to and pretty much every reply choosing Lamar as the top choice was using arguments like "The one who has won an MVP." Forget the other things to consider like play style which is a bigger injury factor, actual injury history and which guy seems to have a lot of empty space between his ears.
If this does end up being some long drawn out thing that permeates the mainstream like Kaepernick did, the one thing that might take some wind out of the sails is for as dumb as Kaepernick is he at least doesn't come off as obviously stupid as Jackson does, and as you mentioned it's pretty easy to point to guys like Watson, Wilson and Mahomes (the face of the league) as guys who didn't exactly have problems getting paid.