Well the reason I thought it was getting bad press is because its so fucking ugly.
I mean it just looks... why? Why couldn't they have kept the flip design? It looks uncomfortable and weird and the button placement looks wrong.
As for it just being a cheap 3DS - I have no complaints with that idea. If it was true. However, I can get a 3DS brand new-VGC for anywhere from £70-£120. According to the Telegraph the RRP for a 2DS is $109. From my quick eBaying skills, it seems 2DSes are going for £125, which is more expensive than the 3DS. I know that used consoles go for less, but about 2 months ago there was a seller on eBay selling brand new 3DSes for £70. Cant seem to find the listing today though.
If this had come out alongside the 3DS then yeah, it'd make sense. But as consoles age they go down in price. To me it seems like a cynical ploy to sell more (in the vein of the DSXL, DSIXL, 3DS XL and all the other million handheld variations). Console becomes old, you revive interest in it by releasing a vatiation. Except this time they tried to come up with some bullshit "its cheaper" marketing.