JULAY
kiwifarms.net
- Joined
- Feb 4, 2013
5 dollar footlongs were both the best and worst idea they ever had. They sold like crazy from 2008 - 2012 or so, and kept the ship afloat, but when food costs made a small loss leader into a huge loss, they jacked up their prices, and now the same sandwich is $15, and people simply won't pay that for a shitty sub, especially when there are far superior options at the same price point. People got used to a $5 footlong, and even though it's closing in on 20 years since they started that promotion, everyone got used to that being the price, and now asking them to pay 3x a much just won't fly.Subway is definitely going away.
You want to know how well they're doing?
Here's how many restaurants they closed over the last few years:
2016 - 357 locations
2017 - 866 locations
2018 - 1108 locations
2019 - 996 locations
2020 - 1601 locations
2021 - 1043 locations
2022 - 571 locations
2023 - 443 locations
2024 - 600 locations
They'll keep this trajectory up for another few years and they'll go bankrupt.
Hiring and protecting a literal pedophile probably didn't help matters either...