Masa is likely complaining now to generate pity clicks to his shit, and he's just using Crowder as a drama pit to snare more people into watching his stupid show. Crowder, even with demonetized videos and constant fake and illegal copyright strikes, still manages to get more views in a week then Vox does in a month.
I think Masa saw how James Charles and Tati drama brought more views to both channels in the end, and plus pride month, and decided to finally address Crowder. Shrewd move, Masa, now let's see if people take the bait. Crowder really should just ignore Masa, but who knows, maybe he also realizes drama drives views and is reciprocating.