- Joined
- Nov 27, 2016
Link?
I can tell you from professional experience that even having an explicit arrangement to publish good reviews in exchange for undisclosed outright bribes isn't in any way illegal (just unethical), but I can't comment on some particular case where I don't know exactly what the circumstances or point(s) of contention were. I'm positive it wouldn't simply be "it's illegal to write good reviews for perks without disclosing them," though. Something else would had to have been going on and/or it's certainly possible that a review could be violating some internal policy of the reviewer's organization or a platform they are publishing the review on, but not a law.
Actually, it is a thing. If you're paid to shill for things online and you don't disclose, the FTC can fine you, I think. It's a big deal in the beauty influencer world, because a lot of them are sent PR packages and sent on PR trips. This is why you see a lot of hashtags that say things like "ad" or "sponsored", because there are FTC guidelines for disclosure.
http://www.telegraph.co.uk/technology/2017/04/20/celebrities-warned-misleading-instagram-ads/
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