You have to appreciate the palpable irony that is his very own, personalized attack squad. He spent years cultivating, literally, an "Angry Army" of followers that he taught from day one to lash out against greed and laziness and poor business practices. Day after day, video after video Joe poured out tutorials on how to be upset, when to be upset, and how to respond towards these upsetting behaviours with blind, seething, unforgiving rage, and then when the time came for Joe to begin acting on all of these tactics he'd spent years decrying, he is somehow surprised at the backlash he received.
Watching someone unpleasant fall from grace is always a pleasure, but watching someone unpleasant fall from grace whilst being rended by the hounds they themselves specifically trained to do so is an altogether different sort of pleasure.
