The WWSD rifle project is the most successful rifle presale project Brownells has ever done according to them. 1,100 rifles were produced. ~30,000 KP-15 receivers were shipped. I don’t know how you could objectively say that it failed. AR-15 sales are slow now as they always are after massive sales surges like happened in 2020 to 2021. There’s a lot of stuff in distribution and panic buyers are dumping stuff for fractions of what they paid for it.
I also don’t know what metric you’re using to say Karl is failing. He makes enough money that running InRange is all he needs to do. He doesn’t have a boss, he doesn’t have to report to an office every day. He shoots, travels, and makes videos.
Also, AMOGUS
https://www.instagram.com/p/CNYBNDWLku7/?utm_medium=copy_link