Asmongold consistently has this problem of trying to insert himself into other big games (Dark Souls, Path of Exile, etc.) and getting tilted when he can't pretend to be a big-dick in them like he can in WoW. The big difference is that XIV, as a game, had consistent and sustained growth for almost a decade without any e-celebs hopping on the bandwagon. So here's what usually happens:
1. e-celeb decides to pick up FFXIV and everyone celebrates
2. e-celeb does something that pisses the community off but expects deference because they're 'promoting' the game and most games have communities that are desperate for wider recognition
3. FFXIV players don't act deferential because the game is doing fine and has been doing fine forever now, all without any e-celeb shilling
4. e-celeb has melty about how toxic the community is
This has happened many times before. Asmongold is just the largest one. Say what you will about the XIV community's mentality, but it's absolute kyptonite to shitty e-celebs and I think that's pretty hilarious to watch.